Yesterday whilst chatting with a client, she shared with me, that she just simply doesn’t mix and match. She goes to a store and buys the entire ensemble (showcased on a mannequin, seen online or shown in a look-book).

She told me there are a number of reasons behind her buying style, but ultimately she doesn’t have time to THINK about what goes with that!!

This conversation got me thinking about buying styles and the multitude of shopper types I see every single day. For example

*Emily the entire ensemble buyer,

*Mickee the mixer,

*Dorothy the designer snob,

*Sally the sustainability scourer,

*Betty the bargain hunter,

And

*Confused Karen

I’m sure we can all see ourselves in one, if not two of these shopper types).

So which one are you??